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Polipop research methodology is designed through experience and led by the belief that setting the higher goals are precondition for the success.

Program Creation

The information gathered through the Polipop Method are finely combed and analyzed, so the final product is a tailor-made program that suits exactly the needs of the leader, responding to their vision and enabling deliverance of key messages in the right way to the right audience. A program delivered that way can capture the hearts and minds of individuals belonging to targeted group, since the leader is comfortable with its deliverance.

Messaging

The messages need to be constantly evolving for their customization, and that is exactly what the Polipop method allows. Customized messages create the sentiment of belonging of the target groups’ members to the offered market brand or political party/candidate, since the messages are completely in line with the main features of the leader and of the environment in which their company or party is operating.

Media Campaigns

Content for television, press, radio, banners and billboards is designed based on Polipop Method to respond to the needs and objectives discovered in the research.

Digital Campaigns

Content for social media, online platforms, ads and news portals is customized based on Polipop Method for the digital landscape and personalized to capture and persuade the target audience. Polipop provides leaders with the right information in how to do so in the most effective way.

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